tell me if you relate...

Photography wasn't always about fancy equipment and chasing awards. It began, like most passions, with a spark of curiosity and a whole lot of "making it work" with what I had. Now in the spirit of transparency, I’m going to be 100% honest with you, I only started photography because I knew it would make more girls like me (I was going into my freshman year of high school, chill on me 😂)

The camera felt hefty in my hands, a clunky black brick compared to the sleek phones everyone else seemed to carry. It wasn't fancy, this starter DSLR, but it held the promise of a world seen differently. Back then, excitement battled with frustration in a way I almost miss now. Remember that? 

The thrill of capturing that perfect sunrise, only to be met with a blurry mess on the screen? Or the countless sunsets that ended up looking like orange blobs on a grey canvas? I feel you.

Let me tell you a secret: those blurry sunrises and washed-out sunsets were stepping stones. 

Every underexposed alleyway photo and grainy close-up of your pet was a lesson learned. 

Remember spending hours hunched over your computer, squinting at tutorials, desperately trying to understand aperture and shutter speed? It felt like deciphering an ancient language, right? 

There were days, sure, when you wanted to chuck I camera at the wall. When even the simplest shot seemed to mock your efforts. But then, there it was – that one photo. 

Maybe it was a dewdrop clinging to a spiderweb, a child's laughter etched on their face, or the way the city lights blurred into a river of color at night. 

That single, perfect image, born from your lens, was a validation worth more than any award. It whispered, "You're getting there. Keep going."

Although it was great that I was getting better, I wanted to start making money off my craft so I could reinvest it back into myself. I wanted to be able to buy a better camera, better lenses, better equipment.

But the problem was that I was simply wasn't making enough, if any at all, through photography to be able to do any of that.

Have you found yourself in a similar situation ?

You need more money but you don't want to spend too much time away from your main thing: Photography

That's when I discovered the answer

I had to start trading my skills for money.

I had to update my identity:

I am not a 9-5 worker.

I am an entrepreneur.

I am a photographer.

I spent the next 2 months learning about a new kind of business pursue: A photography business

As my skills grew, I knew could start using this skill to make money.

I started asking seniors in my high school to take their senior portraits. At first, a LOT of people said no.

"Who wants to be the guinea pig for the beginner photographer?" They probably thought.

However, I was persistent and I landed my first paid client.

The experience not only gave me a confidence boost but also introduced me to the concept of using my photography as a service.

It seemed too good to be true, like it was an absolute 10/10 product I could sell.

That's where you create a few packages (just like making gifts) and bundle them together to help your clients with a particular pain they have. You sell that package to clients who really want their photos taken, and see the value in working with you.

And so I started the process of creating and selling my photography packages, which has made over $10,000 alone in the 2 years. Seriously... That number shocks me.

And I was making $7.50 an hour working at Dairy Queen before this LOL

With the money and success that came from starting my photography business, my life changed so drastically...

I was able to afford whatever I wanted, I could buy stuff for my parents, and eat out whenever I wanted too.

This was when I devised my framework for being able to make and sell great photos.

It was all about prioritizing your creativity first.

Aperture, shutter speed, ISO.

Yeah, trust me, those are all still important.

But a camera doesn't take pictures on its own.

It needs a great master.

There’s going to be times where an idea you had in your head doesn’t turn out how you thought it would but that’s okay!

That’s exactly how you grow. 

The money wasn't bad either

I had finally got what I wanted

A successful photography business where I was finally able to start making my own money on my own terms

Building a business I was proud of made me so much more confident and I started taking some pictures that actually got me way more clients!

Out of nowhere I started getting more and more clients into me, and people actually began to respect me, and my work.

I remember hearing people saying I was the best photographer in the school, and it felt so good hearing that.

At my peak I was doing minimum of 5-6 paid shoots a week. All while still in high school.

I got to experience photography in a way that most people will never know, and I think my early days was the gateway to this.

But best of all - I just feel so gotdamn good about myself. I look at my portfolio everyday and see what I've built through years of trial and error.

I think it's so important for a you with a camera in your hands. Getting clients is awesome, but when you actually LIKE yourself and the pictures

that you take and think you're GOOD ENOUGH, that's when you really become happy.

How to start your photography business without it getting complicated

Maybe you're thinking that it'd be easier to just continue as you are...

Waiting for your 9-5 to pay you a liveable wage…...

Perhaps considering getting a job to make money to invest into your content...

Those are the thoughts I was getting too. "It's gonna be such a long process learning how to start a photography business"

But then I realized that if I didn't implement something new, nothing would change...

I was ambitious but quite frankly I knew it would be a while until I was making enough from whatever job I was working at the time.

And plus I didn't want to have just one sole source of income.

So when I took the leap and started learning how exactly to sell my services, something amazing happened

The process was actually fun. I always heard "You should learn a high income skill like sales, and I was finally doing it"

It was super interesting learning how to sell

I took it one step at a time and before I knew it, I was ready to launch my photography packages

So what actually is the process of creating and selling photography services?

You can break it down into 6 steps:

1. Figure out whats the biggest pain your clients are feeling
2. Create offers or systems which helps someone overcome that pain
3. Beta test the system
4. Create a batch of packages offering different perks
5. Setup your course platform
6. Learn sales and market your course

And if that still seems complicated, just know that you're probably smarter than me, especially me from 1 year ago.

And I managed.

AND you know me, I don't complicate things. We keep things 💯 and practical here.

"I'm not good enough to sell my SERVICES

By now you're probably wondering what kind of pictures you would even take, and if you're good enough or qualified

I remember when I wondered that.

"Why would people come to me instead of some professional who was far more qualified?"

Wondering that and doubted myself for weeks and weeks.

Convincing myself that I wasn't good enough to take pictures, and certainly not good enough to sell my photography services

Until one day I realized just how many people were following what I was doing, and they were loving it.

So I believed I wasn't qualified to photograph, but my photography was effective.

And think about it, you've like my photos and watch my videos because I'm relatable

Would you rather hire a 50 year old wrinkly guy who has a double PHD in photography, and takes the same cookie cutter photos and is extremely out of touch with the world?

Or the guy who knows what works these days, and has been through countless trial and error to get there?

There's only one you. You see the world through a unique lens, and that's what potential clients are paying for.

 Your photos will capture moments not just with technical skill, but with your own creative flair. 

Embrace your individuality and let it shine through your work



So you are good enough to sell your services, as long as you keep being you :)

"I'll never be as good as x"

Scrolling through social media, it's easy to fall into the trap of comparing yourself to established photographers and feel defeated. 



The voice whispers, "I'll never be as good as [insert famous photographer's name here]."

But here's the truth:that comparison is a thief, stealing your joy and hindering your growth.

Don't be discouraged! I used to feel the exact same way.

You only see the final, polished product, not the years of dedicated practice, countless failed attempts, and relentless learning that went into creating it.

 Focus on yourself – the journey beneath the surface that will eventually lead you to mastery.

If you really think about it, the world doesn't need another photographer replicating someone else's style.

The world needs YOU 🫵🏿 and your vision.  That's what will attract clients who resonate.

Everyone learns and grows at their own speed. 

Comparing yourself to others creates unnecessary pressure.

 Focus on steady improvement, celebrate your milestones, and enjoy the process of honing your craft.

So don't worry about being as good as the next person, because soon people will want to start taking pictures, just like you.

Answer this question in your mind right now:

If Matt walked me through the process of creating and selling photography services without it getting too complicated, and I destroyed my limiting belief that I have to be some kind of professional to make and sell pictures, and I believe that my business is going to keep making money as I grow my portfolio, would I be successful?

I've spent the last 7 years giving you free value on instagram. Is it ok if i spend 5 minutes going over an offer I've made to help you create a Successful Photography Business from scratch ?

With this package you'll be able to:

1. Save countless hours, days, weeks, months, years trying to learn it on your own
2. Confidently navigate the exposure triangle
3. Transform your photographs from good to exceptional in post-production
4. Create your own photography business with ease - Follow along with my guidance
5. Create enticing offers that actually gets your clients can't resist
6. Understand the principles of personal branding and how to use digital platforms to build and promote your photography career.

WITH THIS PACKAGE YOU'LL BE ABLE TO Get rid of:

1. Struggling to understand camera settings, lighting techniques, or post-production tools
2. Not knowing how to build an online presence or attract potential clients 
3. Spending weeks or months learning from so many different books and videos on how to be a photographer. Save your time and learn directly from one source you can trust - You know for a fact that this has worked for me, you've seen my success in front of your own eyes!
4. The trial and error period in starting a new business venture - I've worked it all out for you

Here's What were going to cover in my PRogram

In module 1 of my course we'll take a deep dive into demystifying your camera and its key components. Whether you're using a DSLR, mirrorless, or even a compact camera, you'll be able to fully understand your camera and it's capabilities.



Then in module 2, you'll completely understand how to use the exposure triangle and how to creatively capture different moods and styles

Module 3 is you'll be equipped with the knowledge and confidence to explore different styles, refine your preferences, and begin developing your own unique artistic voice

Module 4, we dive into the world of post-production enhancing your creative vision and bringing out the full potential of your images. 

Then in Module 5, develop a professional online portfolio that effectively showcases your photography skills and reflects your unique style and vision as a photographer. 

Then in Module 6, we'll guide you through the process of identifying your target audience, understanding their preferences, and effectively communicating your value proposition.



Last but not least, in Module  7, you'll learn to build a healthy relationship with photography, ensuring your love for the craft endures over the long term

Now let me show you some people who have already had success:

WILL THIS WORK FOR YOU?

The product I'm selling is for beginner photographers who want to take photography seriously, or photographers who want to monetize their craft

and skyrocket their income

YOU MIGHT BE THINKING YOU CAN'T GET STARTED BECAUSE...

You don't have an idea yet, you don't even know what kind of pictures you'd take, or who you'd sell too

Here's why that's a mistake that will hold you back from success

You will feel ready, with the perfect idea to go ahead with, when you take action and actually start this process

And that's why you'll get a BONUS module where you'll learn exactly how to brainstorm endless content, so you never run out of ideas

YOU'RE GOING TO GET 10 BONUSES !

What you're going to get:

I always use to struggle with connecting with my creativity and bringing my ideas to life. Until I discovered this framework to simplify the process and

easily and effortlessly put my own creative twists on ideas.



Matt's 7-Step Photography Business Blueprint ($3,479 Value)

2. BONUS Creativity Catapult ($197 VALUE)

Total Value: $ 3,676

Another bonus for you

I will live edit your photos with you to enhance your workflow, perfect your craft, and improve your color grading and editing techniques

as fast as possible

WHAT YOU'RE GOING TO GET:

1. Matt's 7-Step Photography Business Blueprint ($3,479 Value)

2. BONUS CREATIVITY CATAPULT ($197 VALUE)

3. Live edit your photos with you ($497 VALUE)

TOTAL VALUE: $ 4,173

Another bonus for you

I always like to call myself a proud graduate of Youtube University. I am 100% self taught. I went through all the mistakes and the trials and errors so that YOU don't have too. When you purchase this Blueprint, we're going to hop on a 1-1 call, and together we're going to personally build a roadmap for you to succeed with this program. No one should have to do this alone. After that we'll hop on 2 calls a week, to monitor and strengthen your progress.

WHAT YOU'RE GOING TO GET:

1. Matt's 7-Step Photography Business Blueprint ($3,479 Value)

2. Bonus Creativity Catapult ($197 Value)

3. LIVE EDIT YOUR PHOTOS WITH YOU ($497 VALUE)

4. EXCLUSIVE 24/7 ACCESS TO ME AND PERSONAL ROAD MAP TO SUCCESS ($ 997 Value )

TOTAL VALUE: $ 5,170

Another bonus for you

I'll never forget. I had been hired to take some grad photos and I had even shown up early. As we start walking and find a nice spot under a tree to start taking photos, I bring the camera up to my eye only to be greeted by "No memory card found". I was sick to my stomach. The embarrassment I felt of telling them I had forgotten my SD card, and that we would have to reschedule, on top of the refund I gave them, was something I wouldn't wish on my worst enemy. That's why I created this checklist to ensure this doesn't happen to you on any of your future shoots.

WHAT YOU'RE GOING TO GET:

1. Matt's 7-Step Photography Business Blueprint ($3,479 Value

2. Bonus Creativity Catapult ($197 Value)

3. LIVE EDIT YOUR PHOTOS WITH YOU ($497 VALUE)

4. EXCLUSIVE 24/7 ACCESS TO ME AND PERSONAL ROAD MAP TO SUCCESS ($ 997 Value )

5. PRE-PHOTOSHOOT CHECKLIST ($49 Value)

TOTAL VALUE: $ 5,219

Another bonus for you

One of the most common questions I get asked is "Matt, what camera/lenses/accesories should I get" Which is exactly why I created this premium 2024 camera buying guide to aid you in your journey to finding your partner in crime. Buying any piece of gear is no small decision this is exactly why I want to help you as much as possible, so that you make the right decision.

WHAT YOU'RE GOING TO GET:

1. Matt's 7-Step Photography Business Blueprint ($3,479 Value)

2. Bonus Creativity Catapult ($197 Value)

3. LIVE EDIT YOUR PHOTOS WITH YOU ($497 VALUE)

4. EXCLUSIVE 24/7 ACCESS TO ME AND PERSONAL ROAD MAP TO SUCCESS ($ 997 Value )

5. PRE-PHOTOSHOOT CHECKLIST ($49 Value)

6. 2024 Camera Buying Guide ($29 Value)

TOTAL VALUE: $ 5,248

Another bonus for you

Have your personal portfolio reviewed by me, I'll give you the tips and tricks to make your portfolio stand out amongst the rest.

WHAT YOU'RE GOING TO GET:

1. Matt's 7-Step Photography Business Blueprint ($3,479 Value)

2. Bonus Creativity Catapult ($197 Value)

3. LIVE EDIT YOUR PHOTOS WITH YOU ($497 VALUE)

4. EXCLUSIVE 24/7 ACCESS TO ME AND PERSONAL ROAD MAP TO SUCCESS ($ 997 Value )

5. PRE-PHOTOSHOOT CHECKLIST ($49 Value)

6. 2024 Camera Buying Guide ($29 Value)

7. Personal PORTFOLIO review ($497 Value)

TOTAL VALUE: $ 5,745

Another bonus for you

As a token of my appreciation for buying this course, I want to send you a gift.

Upon purchase, you will receive a coupon code for a free limited edition print from my website.

What You're going to get:

1. Matt's 7-Step Photography Business Blueprint ($3,479 Value)

2. BONUS CREATIVITY CATAPULT ($197 VALUE)

3. LIVE EDIT YOUR PHOTOS WITH YOU ($497 VALUE)

4. EXCLUSIVE 24/7 ACCESS TO ME AND PERSONAL ROAD MAP TO SUCCESS ($ 397 Value )

5. PRE-PHOTOSHOOT CHECKLIST ($49 Value)

6. 2024 Camera Buying Guide ($29 Value)

7. PERSONAL PORTFOLIO REVIEW ($497 VALUE)

8. One (1) Free Limited Edition Print($49)

TOTAL VALUE: $ 5,794

Another bonus for you

As a token of my appreciation for buying this course, I want to send you ANOTHER gift.

Upon purchase, you will receive my preset pack for absolutely no cost, so you can get started editing amazing pictures, right away !

What You're going to get:

1. Matt's 7-Step Photography Business Blueprint ($3,479 Value)

2. BONUS CREATIVITY CATAPULT ($197 VALUE)

3. LIVE EDIT YOUR PHOTOS WITH YOU ($497 VALUE)

4. EXCLUSIVE 24/7 ACCESS TO ME AND PERSONAL ROAD MAP TO SUCCESS ($ 997 Value )

5. PRE-PHOTOSHOOT CHECKLIST ($49 Value)

6. 2024 Camera Buying Guide ($29 Value)

7. PERSONAL PORTFOLIO REVIEW ($497 VALUE)

8. One (1) Free Limited Edition Print($299)

9. free preset pack w/ 50 unedited photos ($99 Value)

TOTAL VALUE: $ 6,048

Another bonus for you

In my experience, I've come to learn how important it is to pre-plan a shoot.

Piss poor preparation promotes piss poor performance, piss poor performance promotes pain.

I'm here to help you avoid as much pain as possible with the same vision board template I use so you can intelligently build your ideas on a single space, and take the first step at bringing your ideas into the real world.

What You're going to get:

1. Matt's 7-Step Photography Business Blueprint ($3,479 Value)

2. BONUS CREATIVITY CATAPULT ($197 VALUE)

3. LIVE EDIT YOUR PHOTOS WITH YOU ($497 VALUE)

4. EXCLUSIVE 24/7 ACCESS TO ME AND PERSONAL ROAD MAP TO SUCCESS ($ 997 Value )

5. PRE-PHOTOSHOOT CHECKLIST ($49 Value)

6. 2024 Camera Buying Guide ($29 Value)

7. PERSONAL PORTFOLIO REVIEW ($497 VALUE)

8. One (1) Free Limited Edition Print($49)

9. free preset pack ($299 Value)

10. FREE VISION BOARD TEMPLATE ($49 Value)

TOTAL VALUE: $ 6,097

Another bonus for you

There's nothing like being able to bounce ideas off like-minded people who are trying to achieve the same goal as you. With this group chat, you'll be put into an exclusive photography group chat of people on the same mission as you. Bounce ideas off each other, make friends, and learn from each other!

What You're going to get:

1. Matt's 7-Step Photography Business Blueprint ($3,479 Value)

2. BONUS CREATIVITY CATAPULT ($197 VALUE)

3. LIVE EDIT YOUR PHOTOS WITH YOU ($497 VALUE)

4. EXCLUSIVE 24/7 ACCESS TO ME AND PERSONAL ROAD MAP TO SUCCESS ($ 997 Value )

5. PRE-PHOTOSHOOT CHECKLIST ($49 Value)

6. 2024 Camera Buying Guide ($29 Value)

7. PERSONAL PORTFOLIO REVIEW ($497 VALUE)

8. One (1) Free Limited Edition Print($49)

9. free preset pack ($49 Value)

10. FREE VISION BOARD TEMPLATE ($49 Value)

11. EXCLUSIVE PHOTOGRAPHY COMMUNITY GROUP CHAT ($25)

TOTAL VALUE: $ 6,122

Now obviously I'm not going to charge you $6,122

But if I did charge you $6,122 and all it did was get a successful photography business, would it be worth it?

If all it did was help you to be the kind of photographer that ACTUALLY wanted to be, and you transform your business and personal life,

would it be worth it?

If all it did was actually let you compete against the other guy for the client that you want, would it be worth it?

I had two choices with the price of this course. I could go as cheap as possible and try to sell as many as possible by lowering the value...

So I decided to go with the second option, which obviously requires a slightly higher investment on your side.

But in exchange for that, I can dedicate more time, energy and resources to help guarantee your success.

So if you had an successful photography business that got you A LOT of money, clients replying back to your Instagram DMs and made you feel so confident and respected, what would it be worth to you?

How much would you pay to be THAT GUY, the one who's actually successful and living his best life, doing what he loves?

You can probably see why people pay thousands for a transformation like this. It's not a cost, it's an investment.

Because you're a part of my team, I'm going to give you a very special offer...

WHAT YOU'RE GOING TO GET:

1. MATT'S 7-STEP PHOTOGRAPHY BUSINESS BLUEPRINT ($3,479 VALUE)

2. BONUS CREATIVITY CATAPULT ($197 VALUE)

3. LIVE EDIT YOUR PHOTOS WITH YOU ($497 VALUE)

4. EXCLUSIVE 24/7 ACCESS TO ME AND PERSONAL ROAD MAP

TO SUCCESS ($997)

5. PRE-PHOTOSHOOT CHECKLIST ($49 VALUE)

6. 2024 CAMERA BUYING GUIDE ($29 VALUE)

7. PERSONAL PORTFOLIO REVIEW ($497 VALUE)

8. ONE (1) FREE LIMITED EDITION PRINT($49)

9. FREE PRESET PACK ($49 VALUE)

10. FREE VISION BOARD TEMPLATE ($49 VALUE)

11. EXCLUSIVE PHOTOGRAPHY COMMUNITY GROUP CHAT ($25)

TOTAL VALUE: $ 6,122

Today's Price: $999/Month for min. 3 months

Put Into Perspective...

That's how much a month of personal training would cost, but you get 7-Step Photography Business Blueprint for life!

I spent hundreds of hours learning everything, it took me years to package all this together. You get to learn everything in just a couple of hours - Save that valuable time and put it into your training instead.

I also WASTED 2 YEARS of my journey by following bad advice that wasn't suited to my goals of looking good so I could take better pictures -

You save literally years of your time when you get this.